Regardless, the term speedo has surpassed the brand, Like photoshopping, kleenex, coke(in some areas)... As hinted at earlier mush of the stigma is the public assumption that if one goes out of his way to wear a speedo he must be posing or trying to show off and force his body to be more visible and in this society men are supposed to be reserved and not stand out.
Look at other areas of common mainstream male fashion. Most of it is business and work attire. Sure I love my beat up Levi's but a single pair weighs about 20times as much as a womans sundress. It is still workwear. Swimsuits fall into the category of fashion that doesn't have a casual work option (work is a wetsuit) so they design suits to appear like a combination of work and play with pockets, zippers, straps & bold patterns. Additionally images of women in bikinis are so prevalent in today's society that people just assume that is a garment that represents feminimity and thus shouldn't be worn by a man. While womens bikinis are often feminine in nature the solid plain brief/bikini style of suit is androgynous and historically has been worn by men for much longer in current society. Even in ancient rome the subligaria had a similar male counterpart...
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